From Heated Rivalry’s “coming to the cottage” fan edits to sold-out events, fandom is turning memes into products and reshaping how brands build trust.

I first saw the SESC Pompeia during a blue hour on a trip to São Paolo, Brazil; it’s a kind of blue that invites turning inward—a deep blue that mirrored the color of true Japanese denim. 

In defense of craft, and the next great creative generation.

From time to time, we invite guest authors to share their thoughts, experiments, experiences, and unscratched itches with Edges.

From time to time, we invite guest authors to share their thoughts, experiments, experiences, and unscratched itches with Edges.

You’re tasked with understanding the competitive landscape for a new product your team came up with. Let's play a game.

From the tabula rasa to the palimpsest: a new way to access our creativity

Innovation requires stepping out of your comfort zone. These are some concrete practices for how to get comfortable working in new ways.

Figproxy enables rapid prototyping of tangible user experiences by allowing Figma prototypes to talk to the external world. This article dives into what it is and why I made it.

Emotional resonance in AI-Generated film and sound

Grishma Rao talks with Thomas Overthun about his design legacy

The second installment of IDEO Designs On tackles the one thing of which we never, or of which we always have too much: time.

My father always told me the most beautiful and creative art in the world can be found in nature. Growing up in Korea, visiting botanical gardens was our family ritual—I even kept a journal where I picked leaves and flowers, and dried them in its pages. These memories and the spirit of nature helped me build my creative world.